Monday 25 February 2008

The New jBPM Logo Rocks !

Back in the days I had spent a full two hours with MS Paint to create the first logo for jBPM. When it was done I was so happy with the result.

I remember it was just before JavaPolis 2004. Now that my project even had a logo, I was in full confidence. You know the feeling... Nothing could stop me now. So I went to the conference and immediately I got a lot of valuable feedback. All in the sense of "Hey Tom, you're project is great but your logo sucks bigtime!".

(Please put a curtain over your screen now and read on)

So this time I sticked to coding and left the paint job to the professionals. Even with my artistic skills I can see it's a world of difference. I think our new logo just rocks. But don't let me keep you in tension too long. Tataaaaa ! (you should pull the curtain from your screen now)
A small logo for this blog. But a giant leap for the jBPM project.

Can you see what it is ?

20 comments:

  1. Hey Tom.. r u you going to send us a T-shirt with this cool logo!

    really nice..and minimalistic!

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  2. I'm going to make a limited edition of such t-shirts (or shorts?) and only share them with key people of the community.

    You certainly qualify !

    But did you see what it is ?

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  3. r u talking about the logo itself? yes it was visible!

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  4. I know the logo is visible. But can you see what it represents ? It's an abstract of something that exists in real life...

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  5. May I, May I, May I?????

    ahhh... no... I won't spoil the guessing game... luckily issue ORG-33 is closed ;-)

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  6. I would think it is a bridge .. very good analogy for jbpm indeed.

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  7. Awsome. Thanks guys for the good feedback.

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  8. A bridge... where static rails can cross with junctions, signals etc.. with a 'driven' locomotive.On the other hand it could also be an aqueduct (yes with an e in English) where liquids can flow freely only
    'controlled' by gravity.

    Aqueduct made Rome an empire, trains were the driving force for the industrial revolution. Maybe jBPM will fuel next era (hey, we have to think big... ;-)

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  9. Man, it was about time to leave the 80's behind.

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  10. I don't want to offend anyone, but actual font could be reconsidered. The log itself really rocks, but the font type doesn't fit.

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  11. Heiko, do you have a suggestion for the font type ?

    I certainly would consider updating the font.

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  12. I tend to agree with Heiko. The font needs more body. Just have a look at seam logo/created with on http://www.seamframework.org/

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  13. +1 for the font change. A bolder typeface would do better.

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  14. Yes, definitely Pi! As you know the Pi Calculus is an important foundation to workflow. That's why we thought it was very appropriate to use that symbol as our logo. But more importantly, Pi is also an irrational number. No need to say that there is a striking similarity with our benevolent dictator.

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  15. ok.. and pi was a driving force behind mathematics, physics, and 42.

    btw Koen, you Don't mean Tom do you? :-) Have fun tonight, unfortunately I cannot attend

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  16. Maybe Pi is the rational one, and all the others are irrational..?

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